Description: Place, Vision and Cultural Plan for a Student Housing Accommodation in City of London.

Objective/Success: Obtain a public benefit that formed shared objectives from students, residents, businesses, surrounding neighbourhoods, heritage of the area and the Destination City goals.

Approach: Combining the need from Migration Museum to have a permanent home in London that accessed residents and visitors; cemented the importance of migratory history of London and the UK and the personal history and relationship that the Founder of Dominvs Group has with the museum. Aligning the history of the area that served as a gateway for international residents of the City of London; Aldgate BID and its cultural programming that embraces migrant populations; and the international student population that is looking for housing. The transportation links reach across London, UK and from the airports to make this place as a destination. Working with the Museum and the achitects to create viable layout that considered revenue models, flexibility and definitive presence and public realm.